Dan Judy’s comments in Politico on new methodologies:
“For us, any experimentation in real time has consequences,” said Dan Judy, a Republican pollster with North Star Opinion Research. “You have to be careful about what you’re doing. If you try it the old way, and the old way is dead, then you end up with 2020. But if you try something new, and the new way is also improper, maybe you get a different result — but it could also be wrong. That’s what keeps you awake at night, trying to strike that balance.”
Judy added that he feels good about polling in 2022, “because I feel like what we know works is still likely to work in this midterm. But in the next presidential, that’s when things are going to get dicey.”
To read the full article, please click here.